Hello there,

 

I'm Dan. I help companies with sales and marketing in three areas: 

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1. Strategy, customer research and messaging, ensuring brands are positioned for their customers so they're noticed, relevant and different.

2. I help sales organisations transition from being product-led to value-focussed, especially in their key accounts and most important deals.

3. ​Digital community building, ensuring brands reach the people they need to connect with.

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I've had five phases of my career. 

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5 - I'm currently CEO and founder of Tollejo, which delivers strategic marketing and sales support to global brands and early-stage companies. (Google, Microsoft, Cognizant, Cisco, IBM, the UK Government and a number of financial and media firms.​​)

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I also write and publish The Executive Summary, which provides a dose of reality to businesses and people around the world.

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4 - I've been a commercial and marketing director for FTSE and global organisations firms (Virgin Money, Thomas Cook and the UK government)  

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3 - I built a training business for IBM and other tech companies, coaching them on their largest and most important deals in how to communicate, write and speak with clients in high-stakes RFPs. This company started in media and presentation training. 

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2 - I founded and launched media titles, Greenbang.com (sustainable compute vs energy innovation)  and Coindesk.com (Bitcoin news), where I was a member of the founding team. Both publications are still running. 

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1 - ​I started out as a journalist (FT, Economist Group, Daily Telegraph, CNET).  

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You can find my links here.

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