Dan Ilett is the chair of the City CIO Club and founder of Critical Deal. He writes The Executive Summary newsletter for an audience of FTSE leaders. His workshops and advisory have helped Fortune companies adapt their approach to clients, resulting in more than $1bn in closed deals.
He was formerly an award-winning business journalist, writing for the Financial Times, the Economist Group, The Daily Telegraph, The New York Times and various technology publications. He has advised IBM, Google, Microsoft, Cisco, Cognizant, Equinix, UK Government and SEB on AI, customer relevancy, dealmaking, communication and organisational change.
Dan was founding editor and investor of CoinDesk, which went from zero to one million users a day in six months.
As a behavioural futurist, he helps companies understand that the businesses which stay relevant are usually the ones that paid attention to human behaviour rather than to forecasts.
Capabilities Dan brings to you
- Understanding your context today, where you really sit in your market.
- Scenario planning, the futures you have to be ready for.
- Demand, today and tomorrow, customer, proposition and public research.
- Deal-making, for complex, long-term, high-value deals.
- Narrative & positioning, the story that makes you the obvious choice.
- Behavioural & organisational change, getting the team to actually move.
- AI fluency, leadership teams confident enough to lead on it.
